| 邱源,胡光远,郭建,陈德生,赵伦才.自贡市水果产业发展的SWOT分析[J].中国果业信息,2014,31(9): |
| 自贡市水果产业发展的SWOT分析 |
| SWOT Analysis on the Development of Fruit Industry in ZiGong |
| 投稿时间：2014-07-17 修订日期：2014-07-17 |
| DOI： |
| 中文关键词: 水果产业；SWOT分析；自贡市；对策建议 |
| 英文关键词:Fruit industry, SWOT analytical method, Zigong, Suggestion |
| 基金项目: |
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| 摘要点击次数: 1542 |
| 全文下载次数: 130 |
| 中文摘要: |
| 以自贡市水果产业为研究对象，运用SWOT分析法，系统分析自贡市水果产业发展优势、劣势、机遇和挑战，提出运用现代产业发展科技，优化品种及区域布局，创新投入机制，改善果园基础设施，培育新型经营主体，创立品牌，强化营销等对策建议，以期为自贡市水果产业发展提供借鉴。 |
| 英文摘要: |
| According to the conditions of Zigong fruit industry，the strengths，weaknesses， opportunities and challenges in the development of fruit industry were determined using the SWOT analysis method. On the basis of the analysis results , suggestions including using of modern science and technology industrial development, optimizing the varieties and regional distribution, establishing investment mechanisms, improving infrastructure, cultivating new agricultural management body, creating famous brand, and strengthening marketing were put forward to provide relevant reference for the fruit industry development in Zigong. |
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